THE ULTIMATE INTERACTIVE LAYER
on any screen

Introducing

The Layer

Flexible
interface

Easily create interactive
experiences on any screen

cross-platform
technology

Work seamlessly with a wide variety of platforms while optimizing performance and maintaining thin client environments

Flexible
interface

Easily create interactive experiences on any screen

cross
platform

Work seamlessly with
a wide variety of platforms

Speedy
connection

Easily add 3rd party data
and new modules

The only framework
for all smart TVs

Interactive overlay technology that integrates seamlessly with all smartTVs- the most important screen for engagement

Powerful data
analysis capabilities

Maintain an ongoing relationship with your viewers, and obtain meaningful data insights via Inthegame analytics. Optimize viewer experience and monetization by continuously monitoring engagement trends

Easy
integration

Frictionless integration for any OTT. Unique technology for simple implementation, guaranteed to be the fastest

automation
Tools

Create tailored automated flows for shopping, games, and other activities based on real-time data

storket™
Technology

StorKET™,  a server-client communication solution which offers unprecedented cost and efficiency

An Arsenal of Powerful Tools

Analytics

Link user activity reports and export data with external analytics tools

Gamification

Admins have full control to create gamified journeys with points, XP, levels, and bonuses

Shopping Engine

Elevate interactive shopping experiences in live and VOD streams by seamlessly incorporating products from Shopify, Amazon, or your own store

Smart Targeting

Deliver personalized interactions and offers using data, preferences, and behavior

Automation

Automate interactive experiences and offers by integrating external data providers and annotation tools with the ITG engine

Timing

Customize overlays in your live and VOD content with an accuracy of of up to 100ms 

An Arsenal of Powerful Tools

promotions

Choose the exact position and timing for interactive ad units in the video overlay, view the reporting, and tag them to campaigns. 

analytics

View user activity reports, export data, and link it to external analytics tools.

gamification

Gamification offers full control over points, XP, levels, and bonuses, allowing admins to create fully gamified journeys.

Shopping
engine

Transform your live streams into shopping experiences by effortlessly adding products from various sources, like Shopify or Amazon, and seamlessly creating in-stream shops that showcase products at just the right moment.

timing

Customize overlays in your live and VOD content with an accuracy of of up to 100ms 

conditionals

Unlock the power of audience segmentation with Conditionals! Tailor your interactive content to each viewer based on their demographics and behavior. 

automation

With automation scripts, you can easily connect to external data providers and annotation tools to create a seamless and automated viewing experience.

A unique coding language

Quickly design interactive experiences with 100% flexibility

/*Like CSS but built for interactive layers*/

Give your viewers an extra layer of entertainment

Request a demo

Leave your details and we'll get back to you
I'm interested in solutions for
Choose as many as you like
Thank you!
Your submission has been received!
Oops! Something went wrong while submitting the form.